Eco-label for fish launched
A major milestone for the Marine Stewardship Council


H.M. Queen Noor of Jordan helped launch the Marine Stewardship Council's (MSC) first seafood products certified as having been harvested from sustainable managed fisheries in London. The seafood products come from two distinctly different fisheries, representing the scope of this initiative: Western Australian rock lobster and the UK's Thames herring.

H.M. Queen Noor, a board member of the World Wide Fund For Nature (WWF) which, together with Unilever, was a prime mover in the establishment of the MSC, delivered the keynote speech underscoring the importance of sustainable fisheries for healthy marine ecosystems and for future generations.

At least seven other fisheries are currently undergoing the MSC certification process and more news regarding the results is expected soon. While the certification process is confidential, it is well known that Alaska salmon is one of the seven fisheries.



For more information see:
Marine Stewardship Council

World Wide Fund For Nature Endangered Seas Campaignwww.panda.org/endangeredseas



Our Planet complementary articles:
Michael E. Huber: Deep water, high stakes (Biological diversity) 2000
Bernard Martin: A fisherman's tale (Oceans) 1998
Tony Loftas: Not enough fish in the sea (Production and Consumption) 1996



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